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In a direct quote from the digital advertising industry journal, adExchanger, ''Digital advertising is on track to grow 31% in 2021, and will likely account for 64.4% of all advertising this year, according to GroupM’s year-end industry growth forecast. As of December, a total industrywide growth rate of 22.5% is expected for the year 2021. It’s possible that this is the fastest growth in the history of advertising,” said Brian Wieser, global president of business intelligence at GroupM''.

In a direct quote from the Wall Street Journal, dated 6th December, 2021 - “Digital advertising will account for 64.4% of total advertising in 2021, GroupM said, up from 60.5% of the total in 2020 and 52.1% in 2019.” In other words, the digital advertising market has outpaced and outspends all other forms of advertising including TV, radio, newspapers, outdoor advertising etc.

Magnus tracks the digital advertising sector very closely and watches for new trends and technologies that are continuously evolving and developing in Singapore and across the world.

We have significant expertise in this area and our investments have yielded significant returns for shareholders.